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Global Digital Marketing & Communication

34 years old
Professional Status
Available soon
About Me
My main mission is to coordinate online and onsite projects for global companies by driving digital change initiatives with great passion and visionary flair.

Global Digital Marketing & Events Manager

Straumann Group
Since January 2018
  • Extra activities: Founder and creator of a sustainability committee cross departments. Focus on "how to create revenue while saving the planet"
  • Social Media: coordination of editorial plan calendars, schedule of posts & publications, construction of the SM Global Playbook, initiate the employee advocacy program, internal digital marketing education for global brands & HQ colleagues.
  • Lead strategy & campaign: digitization of new MQL capture APP onsite for sales representatives. (lead capture, emailing coordination, content creation & followup) MQL analysis and distribution process until conversion into SQL. (25% conversion)
  • Online events content creation: initiator of the company first live broadcasts, streaming and interviews with KOLs and internal stakeholders.
  • Onsite events operational management: coordination with internal & external stakeholders for show strategy, planning and coordination of promotional activities