More than twelve years of experience within global projects in communication, digital marketing & events. I am forward looking, creative, visionary and caring achiever with broad business background specialized in anything that brings people together and the experience connected with it. Never shying away from new grounds in developing the quality and effectiveness of and organization marketing & communication's strategy.
Digital projects: Digital transformation global project to O365 (SharePoint & Teams). Lead strategy process & digitization of customer journey from MQL cto sales, Analytic reports for KPI and ROI. Content marketing strategies with KOL and Influencers.
Social Media projects: Global Social Media playbook, Employee advocacy program and education days (7000 employees), average of 30 Social media campaigns and publications. Increase of traffic, engagement, leads and audience retention.
Events projects: more than 20 live broadcasts coordinated online & onsite, 2 major global events with 5000 participants and 3M budget, 80 weddings organized.
People happiness: Leading & teaching internal & external stakeholders to increase quality of work. Coordination & staffing of 200 people in 3 days during events. Organizing Global internal contests between colleagues.
Others purpose projects: Initiator of a Global sustainability committee (Straumann Group). Owner of an e-shop sustainable kraft creations (bags, candles & accessories)